Comcast Spiderman “Exclusive” Trailer

Premiering on Comcast, the final trailer from Spiderman 3, featuring never seen before footage Exclusive final Spiderman 3 trailer With exclusive footage Okay, okay, I get your point.  Guess what?  I love Spiderman too, but I actually don’t like seeing trailers… especially lots of trailers with extensive footage. For me,  trailers tend to ruin a movie by [...]

K.I.S.S.

Sometimes, it takes more time to write something short and sweet, than it does to write something lengthy and rambling. Sometimes it doesn’t.

How To Name Your Blog

Someone out there must have done a study on the recurrance of certain words or phrases in blog names.  Unlike trademarks or company names, there’s nothing really stopping two or more people to name their blogs identically.  That said, to anyone whose read lots of blogs and wants to start their own, it must be daunting [...]

Myers-Briggs is so EXPIRED (or, why this blog is called “INTPraneur’s Outpost”)

Years ago, a guy walked into my office and asked me what my Myers-Briggs personality type was. Ok, that wasn’t the first thing he said to me… but it was almost the first thing. Anyway, at the time I was intrigued by his question and what appeared to be an interesting structure/system for analysis and [...]

Predated Blog Entries

This icon signifies that a blog entry has been predated (or if you prefer, backdated), meaning, the date that the content was originally/initially created is earlier than the date it was posted on this blog. With some of the longer entries, it can also signify that there has been substantial editting to the writing during [...]

Xtreme to the maXX

Energy Drinks. The last frontier of high-margin product in the beverage industry.  Red Bull blazed the trail in the U.S. with its harsh tasting (but well-mixing) formula and many others followed. AMP, ROCKSTAR, MONSTER, the list goes on. Even HOOTERS recently got on the band wagon.  My personal favorite is brewed by none other than [...]

Monetizing Intangibles

Not many companies can claim that they have figured out a way to monetize life’s intangibles. No, I’m not talking about compliance with FASB 141 and FASB 142. Nor am I talking about selling intangible services, like search engine optimization, or matchmaking. Closer, but still off the mark, are those intangible brand experiences that certain [...]

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