Knowing Is Half The Battle

Long Tail Survival Tip #1 : Strong Communication Skills

If you’ve ever had the opportunity to seek employment through a job site like Monster.com, you may have noticed certain text patterns in the job descriptions for open positions. These patterns have to do with the relatively unconstrained online format (as compared to traditional print newspaper Help Wanted ads) as well as the fact that [...]

U.S. First Class Postage Rate Hike: Investment Value of the Forever Stamp

I’ve been honing in on my “soft” skills for the past week, so the analyst in me is just rarin’ to go and crunch some numbers. Rather than channel this energy for any real useful purpose, however, I decided to take a look at the U.S. Postal Service’s little innovation called the Forever Stamp. In brief:  [...]

The Long Tail, Your Brand, Your Career : Don’t Get Whipped By The Long Tail

For those not already familiar with it, “The Long Tail” is a term that was introduced in a 2004 article  by WIRED magazine editor-in-chief Chris Anderson, describing the rising economic and cultural importance of niche products (and relative decrease in importance of mainstream “hits”) in contemporary life. Chris Anderson later expanded on this theme in his [...]

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